Hot Chefs
Designed a identity rebrand for a hospitality brand that hosts chef-centric, industry events. Producing a brand guideline which includes the logo, color palette, social media assets, event flyers and web design.
2024
Logo Formation
The new logo uses a pairing of a sans serif and cursive typefaces to capture the essence of Hotness in art of food creation which is sultry, alluring, and seductive. The color palette are neutral greens and nudes as complimentary colors to the food and chefs, as Hot Chefs purpose is to highlight the food.